OUR PROCESS: YOUR STORY
When we began The Reardenstein Collective it was an outlet for us to share our story. We soon realized that our story, while unique, shared a similar thread weaved with those we encountered. That thread was the desire to tell our story with passion and authenticity. We all have these incredible gifts to share with the world and we all deserve to be heard. That's where we come in.
Sometimes your passion is clear as day in your head, but can't be properly conveyed when you go to put pen to paper. Our goal is to tell your story through your desired outlets. We like to focus on social media, visuals and website copy, but our attention to detail can easily translate to other aspects, such as your business plan or marketing plan.
The Interview. We delve into your brand (and you, because you are your brand) by asking the tough questions.
Our goal with this step is to help us all learn. Who are you? Who is your brand? Who are your customers and why should they fall in love with you and your brand? We're here to help you find those answers and more.
The STORYTELLING. We tell your story in our words SO THAT YOU CAN HEAR WHAT "THEY" HEAR.
This step helps you understand perception. How do others see you and your brand? Who are you really reaching and why do they love your brand? We're here to help you find the gaps between perception and reality.
THE REFINEMENT. TOGETHER, WE REFINE YOUR STORY TO CREATE A CLEAR, INFLUENTIAL MESSAGE IN YOUR WORDS.
You work tirelessly to make your service or product successful. Let's tell that story so that your target market can find you and fall in love with you already!
THE StrategY. We discuss strategies that tell THE BEST VERSION OF your story.
Your hard work is done at this point. This is where we suggest media options and strategies that fit your business so you can see what your story looks like as it unfolds in action.
IMPLEMENTATION. We use these strategies and new vernacular to creatively reach your customers.
This is the part where we tell the world your beautifully crafted story. With a plan in action and approved by you, we set out to make sure your target market can find you, fall in love and champion your story to others.